What is Staging and what is it’s value to Sellers?

What is Staging and what is it’s value to Sellers?

Selling a home is an exciting yet daunting process, so the thought of adding an additional task may feel overwhelming. Yet, if you want to sell your property for top dollar, it's crucial to make it as attractive as possible to potential buyers. One way to do this is through staging. Home staging involves arranging furniture, decor, and other items in a way that makes your home look its best and helps potential buyers envision themselves living there. 

There are multiple benefits to staging but first and foremost, staging can help you sell your home faster. According to the National Association of Realtors, homes that were staged spent 73% less time on the market than homes that weren't staged. This is because staging helps your home stand out from the competition and creates a more appealing atmosphere for potential buyers. Staging helps buyers envision themselves living in your home. When you stage your home, you're creating a neutral and inviting space that allows buyers to picture their own belongings in the space. This can help them emotionally connect with your home and see it as their own.

Staging can also help you sell your home for more money. According to a report by the Real Estate Staging Association, staged homes sold for an average of 10% more than homes that were not staged. This means that if you're selling a home for $500,000, staging could potentially add $50,000 to your sale price. 

Staging can help highlight the best features of your home. Maybe you have a stunning fireplace or beautiful bay windows. Staging can draw attention to these features and make them more prominent, which can be a selling point for potential buyers. Staging also draws attention AWAY from less desirable features. I recently had a property staged that had 70’s style wallpaper and wood paneling in every room. We sold for 13% over asking and the buyers reported they barely even noticed the wallpaper!

Finally, staging can help you make a good first impression. When buyers walk into a staged home, they're immediately greeted with a welcoming and inviting atmosphere, with neutral colors, fabrics, and furniture placement. This can set the tone for the rest of the showing and leave a positive lasting impression on buyers.

In conclusion, staging your home can be an excellent investment when you're selling. Not only can it help you sell your home faster and for more money, but it can also help buyers envision themselves living in your home, highlight its best features, and make a great first impression. Here at Pro Homes we include professional staging in all our listings, because we know staging helps us deliver on our promise to our sellers to get them the most money in their pocket.


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